
VISUAL REFERENCE / 58 items
Graphic Design & Deliverables
Explore how to design information and imagery into finished artifacts such as posters, covers, logos, interfaces, diagrams, and sheets.
Classification
Deliverable & Publication Formats
The primary entry for choosing the final artifact, such as a poster, cover, card, or interface.
Sequence, Set & Sheet Structure
The primary entry for multi-image artifact structures such as storyboards, comic sequences, and turnarounds.
Text Content, Language & Numerals
Connects to literal text content such as headings, body copy, and numerals shown in the image.
Typography, Lettering & Calligraphy
Connects to the visual treatment of text, including typefaces, lettering, and typesetting.
Symbols, Icons, Logos & Emblems
Connects to identifying graphics such as icons, signs, logos, and emblems.
Layout, Grid & Information Hierarchy
Connects to editorial layout and information hierarchy for text, imagery, and graphics.
Frames, Panels, Balloons & Marginal Elements
Connects to content-dividing structures such as borders, panels, balloons, and marginal elements.
Charts, Maps & Diagram Conventions
Connects to information graphics such as maps, charts, diagrams, and infographics.
Connects to the work genre of a finished image, distinct from its artifact format such as a poster.
Intended Use, Channel & Audience
Connects to intended use, channel, and audience, such as advertising, education, or social media.


Valley with a river and mountain ranges
Concept
Idea relationship diagram
An explanatory diagram showing elements and relationships through lines and placement.
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Valley with a river and mountain ranges
Concept
Comic panel
A framed area that separates one unit of content.
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Valley with a river and mountain ranges
Concept
Divider rule
A thin line separating groups of content.
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Valley with a river and mountain ranges
Concept
Generous-margin layout
A layout leaving broad empty space around content.
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Valley with a river and mountain ranges
Concept
Image-text hierarchy
A layout using image and text size or position to show importance.
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Valley with a river and mountain ranges
Concept
Label frame
A small frame enclosing a short piece of information.
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Valley with a river and mountain ranges
Concept
Marginal note
A short supporting note placed in the margin outside main text.
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Valley with a river and mountain ranges
Concept
Modular card layout
A layout arranging independent rectangular content groups.
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Valley with a river and mountain ranges
Concept
Speech balloon
A tailed enclosure showing speech or thought in text.
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Valley with a river and mountain ranges
Concept
Data table
A chart arranging values in rows and columns for comparison and reference.
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Teenage boy
Concept
Digital collage
A two-dimensional image made by combining digital elements.
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Teenage boy
Concept
Generative image synthesis
A two-dimensional image made through a computational generation process.
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Valley with a river and mountain ranges
Concept
Line chart
A chart showing changes in values with lines along axes.
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Valley with a river and mountain ranges
Concept
medical illustration
An explanatory image making body structures or medical processes visible.
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Valley with a river and mountain ranges
Concept
scientific illustration
An explanatory image showing observed subjects or scientific processes with structure and annotation.
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Valley with a river and mountain ranges
Concept
Technical diagram
An explanatory diagram showing parts connections and functions with lines and symbols.
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Valley with a river and mountain ranges
Concept
technical illustration
An explanatory image making tools devices and structures easy to see.
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Valley with a river and mountain ranges
Concept
Asymmetrical editorial layout
A layout that creates a reading order with elements of unequal size and position.
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Valley with a river and mountain ranges
Concept
Border frame
A frame around an image or information that marks its boundary.
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