VWR.Visual Web
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VISUAL REFERENCE / 58 items

Graphic Design & Deliverables · 3

Explore how to design information and imagery into finished artifacts such as posters, covers, logos, interfaces, diagrams, and sheets.

Deliverable & Publication FormatsSequence, Set & Sheet StructureText Content, Language & NumeralsTypography, Lettering & CalligraphySymbols, Icons, Logos & EmblemsLayout, Grid & Information HierarchyFrames, Panels, Balloons & Marginal ElementsCharts, Maps & Diagram ConventionsImage & Work GenresIntended Use, Channel & Audience
Classification

Deliverable & Publication Formats

The primary entry for choosing the final artifact, such as a poster, cover, card, or interface.

Sequence, Set & Sheet Structure

The primary entry for multi-image artifact structures such as storyboards, comic sequences, and turnarounds.

Text Content, Language & Numerals

Connects to literal text content such as headings, body copy, and numerals shown in the image.

Typography, Lettering & Calligraphy

Connects to the visual treatment of text, including typefaces, lettering, and typesetting.

Symbols, Icons, Logos & Emblems

Connects to identifying graphics such as icons, signs, logos, and emblems.

Layout, Grid & Information Hierarchy

Connects to editorial layout and information hierarchy for text, imagery, and graphics.

Frames, Panels, Balloons & Marginal Elements

Connects to content-dividing structures such as borders, panels, balloons, and marginal elements.

Charts, Maps & Diagram Conventions

Connects to information graphics such as maps, charts, diagrams, and infographics.

Image & Work Genres

Connects to the work genre of a finished image, distinct from its artifact format such as a poster.

Intended Use, Channel & Audience

Connects to intended use, channel, and audience, such as advertising, education, or social media.